A boom and a reversalSourced
Gin was encouraged, then repeatedly restricted
In early eighteenth-century Britain, especially London, gin consumption rose rapidly. Policies encouraging domestic production and restricting imported brandy helped the boom. As excessive drinking became a public concern, Parliament repeatedly introduced measures to curb consumption.
The same era built incentives to spread a drink and rules to restrain it.
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Gin Craze · Wikimedia contributors
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Reviewed: 2026-10-10